This is one of the most common SEO questions: How long should a blog post be? The answer is — it depends on your goal.
If you’re writing to rank in search engines, you’ll often hear that long-form performs best. But that’s not always true for every topic or audience.
Here’s a rough guideline:
- 300–500 words: News, updates, simple answers
- 800–1200 words: SEO-friendly tutorials and listicles
- 1500+ words: Thought leadership, pillar content, ultimate guides
Ultimately, clarity, structure and usefulness matter more than length. Use Countifai to track your word count as you write and make sure you stay on target. Want to write a guide that performs? Combine this advice with our Ultimate word counter.